Fri, 23 Dec 2005

NBC Actually Understands Marketing Sometimes

a cupcake!The “Chronic…(WHAT?)…cles of Narnia” thing has been all over BoingBoing and YouTube and and digg and torrent sites and wherever else by now, of course, but I still need to give NBC kudos for formally acknowledging the idea of word-of-mouth marketing and posting this segment as a free download on the iTMS.

(Also worth noting — NBC/Universal posted a free “behind the scenes” thing for Battlestar Galactica at the same time.)

:: 10:19
:: /entertainment/tv | [+]
::Comments (0)

The Magic Word:
The two elements in water are hydrogen and ______

If a system is administered wisely,
its users will be content.
They enjoy hacking their code
and don’t waste time implementing
labor-saving shell scripts.
Since they dearly love their accounts,
they aren’t interested in other machines.
There may be telnet, rlogin, and ftp,
but these don’t access any hosts.
There may be an arsenal of cracks and malware,
but nobody ever uses them.
People enjoy reading their mail,
take pleasure in being with their newsgroups,
spend weekends working at their terminals,
delight in the doings at the site.
And even though the next system is so close
that users can hear its key clicks and biff beeps,
they are content to die of old age
without ever having gone to see it.